박영신 회장 한동대 특강 강의안
제목 : Welcome to GLOBAL BUSINESS
일시 : 2017년 8월 31일
“Welcome to GLOBAL BUSINESS”
Written by: Dr. YOUNG-SHIN PARK,
At Handong Institute for Learning & Faith
of School of Global Entrepreneurship & ICT
Handong Global University
Pohang, South Korea
August 31st, 2017
©2017 Paks Trading Europe B.V
All rights reserved. No part of this article of Dr. Y.S. Park’s lecture may be reproduced in any form or by any means, without permission in writing from Paks Trading Europe B.V
Trademarks: All brand names and product names used in this article of Y.S. Park’s lecture are trade names, service marks, trademarks, or registered trademarks of their respective owners. Paks Trading Europe B.V is not associated with any product or vendor mentioned in this article of Y.S. Park’s lecture.
1. CLEAR COMMUNICATION
1-1. Universal English
►It is Not “English-English” or “American- English”
But it is clear Global understanding English like as Mr. Y.S.Park’s way of speaking as you can hear.
There are various forms of English in the world. Clear global English is dominating all over the world.
It’s good for South Chinese (
New Delhi-English, Indians- English
Middle east- English
Europeans different tongue’s way of speak English like German- English , Russian- English, Spanish- English , Italian- English , Scandinavian- English, East European tongues- English.
Even we can see the different way of speak in U.S.A or U.K
Texan-English, New Yorker- English, South/North- English,
Irish- English, Scottish- English,
What I’m trying to say is Don’t be afraid of “Konglish”!!!
1-2 What is Global Business Language?
►Business language with Humour, Manners and Body languages.
►Crystal clear minds of profit and business-oriented
►Must leadership building up
►Trying to Perfect American- English or perfect English-English sometimes bring curiosity.
►Don’t hesitate to do business because of the way of speaking.
►Good Humour and body languages like as a good actor are enough materials to speak universal language.
· For example,
Clinton - Former
Jack Welch –CEO of General Electronics
Freddy Heineken- Founder of Heineken Beer
Jung, Joo-Young- Founder of Hyundai Group
Kim, Woo-Jung- Daewoo; genius merger & Acquisition
Sam Walton- CEO of Wall Mart
Warren Buffett- CEO of
2. HOW TO ACCESS TO THE NEW MARKET ?
2-1 Products ( Supply-Demand)
►Creation of the Golden products & services
For example, look during 1636-
1.Tulip mania / windmill trade
250 Guilders was annual income for carpenter, on the other hand
5200 Guilders paid for one tulip Bulb!! ; Originally, Tulip came from
2. New product (wind and solar energy)
Clean wind and solar Energy exports initiatives by northern European countries such as
3. Environment pollution gas import export under Kyoto Agreement (W.T.O)
Agriculture intellectual properties
4. Supply Chain
Build to stock
Build to order
2-2 People Management
►The Dutch Queen’s day for children’s Business skill.
►They always rank the top record in TOEFL score and MATHMATICS
Their Leadership in U.N and N.G.O.
As an example, “Dutch Treat” & “Polder Model” Sprits spread all over Korea
Korean people including the former Foreign Minister, former head of UN, Mr. Ban Ki Moon, are making a new image “ Peace Maker”. Most East-Asian people treat them as the Korean Wave.
On the other hand, U.S.A represents world police against terror, in response to the September 11th attack. However, U.S.A is now branded as a police nation towards some of East-Asian people.
Another example is about economical mind.
Also, Dutch man Mr. Wim Duisenberg, who was the first president of European Central Bank, which holds monetary power in EU. And there is an old saying ‘Dutch Pay.’ As we imagine those examples, they have been really sharp and keen for ‘MONEY’
►They think much of more practical way like traineeship than professional MBA business school
►“Vincistar MBA program-typical European docent ship
For example, Rembrandt, and Leonardo DaVinci –Program-were also learned from this trainee ship.
2-3 Profit Management
►We should make that Every day bring cash profit, tangible profit
For example, USA J.C penny (Petty cash) style business- Golden Rules
In 1933 World economic crisis (the Great Depression)
►Every department of company Government should have profit-oriented mind.
As an example, administration department. Extra profit, covering cost of their department.
3. LONG LIFE like human being
3-1 Successful continuation, successors
►Best way to upgrade your own personnel to be a maximum value- human capital.
How you can manage an ‘easy-going’ (wrinkle-free) company transfer (management buy out)
If there are any specific remarks of a businessman, than it is determination.
The word ‘stop’ does not exist in his vocabulary.
However, ‘stopping’ can be smart/clever.
Good for yourself but maybe as will for the company.
There are a lot of things involved in a company take-over.
Therefore, hereby some will be meaningful advices.
►Think about the emotional consequences
►Start on time
►Do not do everything yourself
►Look for a good successor
►Prevent family fights
►Do not mix up about the price
►Let the asset works for you
►Take the best bank
“Royal Dutch Companies like “SHELL, AHOLD, PHILPS, UNILEVER, KLM”
3-2 Building up your trade marks / brand value
►For example Coca-Cola, Nike, Heineken, etc
►Actual case detailed attached
VINCISTAR VS WALL MART
VINCISTAR VS NIKE
VINCISTAR VS JAPAN ‘HYSTERIC GLAMOUR’
3-4 Buyers prayer
►The prayer JABEZ, BRUCE WILKINSON (1 CHRONICLES 4: 9-10)
►400 years ‘V.O.C’ sprit and 350years Park Ryan prayer.
4. ASSETS MANAGEMENT
4-1 Service oriented Know-how
►Development “3V”, which is Vision, Value, and Victory.
4-2 Global Alliance
►Decreasing international boundaries
►Increasing Global connections “Think Global, Act Local”
►Focus on core ‘Objectives, profitability, flexible management techniques
►One Global team like as the filament with “3V” that is, Value for money, clean Vision, all final Victory for all WIN-WIN situations.
4-3 Vincistar Alliance (Global fashion banks)
►Develop intangible assets
Using lost capital and unused production, capacities etc.
4-4 Safe Heaven like as Dutch holding system.
5-1 Spirits of Victory/Peace
►Spirit of Protestant
►Spirit of Calvinism
►Spirit of Frontier
► Global Alliance in a Peaceful environment
5-2 Final Peace - The Spirit of Vincistar
Now, we can teach those people, who interrupt peaceful environment such as Terrorist, 9-11-2001, on World Trade Center / IS Terrorist Act
If they listen my lecture ‘Secret of Global Business’, there will be “Forever Peace & Victory” in the World.
“Then God said, “Let us make human beings in our image and likeness. And let them rule over the fish in the sea and the birds in the sky, over the tame animals, over all the earth, and over all the small crawling animals on the earth.”
So God created human beings in his image. In the image of God he created them. He created them male and female. God blessed them (…).
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